About

Your friendly neighborhood tech person.

Most people don't need more technology. They need someone who can actually help them use what they already have. That's what I love to do.

Xavi at his desk
Phoenix · near water when possible

I'm a full-stack developer with 13 years of experience which is a fancy way of saying I've spent a long time building things on the internet and learning how all the pieces fit together. But the part people actually care about is that I explain things clearly, I genuinely enjoy the process, and I never make anyone feel bad for asking a question.

Honestly, I've always gotten more satisfaction from helping someone understand something than from any technical achievement. There's something about that moment when it clicks for someone that I find genuinely rewarding.

What I actually do

Depending on the day, I'm helping a small business owner finally get their Apple devices talking to each other, editing a podcast episode for a doctor who decided to start sharing her expertise online, building a WordPress site for a creative, or setting up a home recording space for someone who's been putting off starting their show for two years.

The through-line is always the same: someone has something they want to do, and I help them do it in a way that makes sense to them.

Book a free discovery call → Free 15-minute call, no commitment.
From System Hyperlink

Obsessed with tech. Not the bullshit.

I host and write System Hyperlink, a weekly podcast and blog covering the most interesting things in Apple, PKM, dev tools, and indie web culture. It's where I think out loud about technology: deeply curious, but skeptical of the monopolies that own it.

The human stuff

When I'm not deep in a tech rabbit hole, you'll find me near water. Pools, oceans, resorts, I'm not picky.

Book a free discovery call → Free 15-minute call, no commitment.

Ready to stop fighting your tech?

Let's figure it out together. Help from someone who genuinely enjoys this stuff.

Book a free discovery call →